tips to avoid common solar panel scams
Tips homeowners need to avoid scams. It emphasizes diligent research and the selection of credible, certified solar energy providers for a secure and efficient solar installation.

Lead Brief:
Brightworks Energy’s CEO, Bobby MacCannell, shares tips homeowners can use to safeguard their investments and navigate the solar panel market with confidence. He emphasizes the importance of thorough research and reputable partnerships.

Deep Dive:
As a seasoned energy sales professional with over a decade of experience in the Canadian solar panel industry, I’ve witnessed firsthand the evolution of solar technology and its growing adoption by homeowners seeking sustainable energy solutions.


Unfortunately, this growth has also attracted a fair share of scammers and dubious practices aimed at exploiting well-intentioned consumers. To safeguard your investment and ensure you’re making informed decisions, here are seven essential tips to avoid getting ripped off when buying solar panels.

1. Research the Market

Before diving into the solar panel market, you must arm yourself with knowledge. Understand the different types of solar panels, their efficiencies, and which brands are most reputable. Websites of governmental energy departments or renewable energy associations are good starting points for reliable information.

2. Verify Company Credentials

Always check the credentials of any company you’re considering. A legitimate solar energy company should be licensed, insured, and certified by relevant authorities or professional bodies in Canada. Don’t hesitate to ask for proof of these credentials and verify them independently.

3. Seek Multiple Quotes

Getting multiple quotes from various companies is more than just about comparing prices—it’s about understanding the range of options, warranties, and services available. A significant price discrepancy among quotes can be a red flag for either subpar quality or inflated prices.

4. Beware of High-Pressure Sales Tactics

Scammers often use high-pressure sales tactics, including limited-time offers, to push homeowners into making hasty decisions. Reputable companies will give you the time to make an informed decision. Be wary of door-to-door salespeople, especially those not wearing company branding or cannot provide official identification.

5. Read the Fine Print

Before signing any contract, thoroughly review the terms and conditions. Be particularly vigilant about the warranty period, what it covers, and any hidden costs that might arise. It’s advisable to have a legal expert look over the contract if you’re uncertain about any clauses.

6. Ask for References and Check Reviews

A reputable solar panel installation company should be able to provide references from previous customers. Take the time to contact these references and ask about their experiences. Additionally, look for online reviews and ratings to gauge the company’s reputation and reliability.

7. Understand the Payback Period

Finally, clearly understand the payback period for your solar panel investment. This includes calculating the break-even point and considering any available government incentives or rebates that could impact your initial investment. A trustworthy company will help you navigate these calculations transparently, ensuring you have a realistic expectation of your investment’s return.

By following these seven tips, you can confidently navigate the solar panel market, ensuring that your journey toward sustainable energy is both rewarding and secure.

Remember, a legitimate company will prioritize your understanding and satisfaction above making a quick sale, so take your time, do your homework, and choose wisely.

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