DIXON, N.M. — Sol Luna Solar, a leading Solar Integrator in New Mexico and 2015 Best of Santa Award recipient (Santa Fe Reporter), has released their industry analysis of consumer owned distributed generation for New Mexico, highlighting the factors that are contributing to a renewable energy integration revolution in New Mexico and nationally.

In Sol Luna Solar’s October 19th blog post titled The Consumer Driven Energy Revolution in New Mexico, Sol Luna Solar outlines the transition from traditional utility owned power generation to consumer owned renewable energy generation.

“We’ve reached a tipping point in the Solar PV industry. As utility rates rise (a conservative average of 4% per year), consumers are seeing the value in transitioning to individual power generation and grid tied Solar PV,” Megan Johnson, Marketing Manager of Sol Luna Solar, said. “The rising costs of energy combined with federal and state tax credits allow consumers to profit from their Solar installation. On average consumers are seeing an 11-15% return on their investment within the first year of installing Solar.”

Sol Luna Solar has determined three areas that are driving consumer owned distributed generation in New Mexico: decreased cost, technology advances, and increased awareness.

Decreased cost in module and inverter manufacturing methods in addition to large-scale demand are keeping equipment cost low. Competitive pricing among solar integrators combined with attractive financing continues to improve the overall affordability of Solar PV. Technology advancements, including battery storage, are making distributed generation an essential component in meeting the consumer’s energy needs. Increased awareness through the efforts of State and National organizations, consumer advocacy groups, and mainstream media has brought Renewable Energy information directly to consumers.

Derick Lila
Derick is a Clark University graduate—and Fulbright alumni with a Master's Degree in Environmental Science, and Policy. He has over a decade of solar industry research, marketing, and content strategy experience.

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