Tesla has launched Tesla Tequila — an exclusive, small-batch premium 100% de agave tequila.
What started as an April Fool’s joke (about the company going bankrupt) back in 2018, has now become reality.
As part of the joke, Tesla CEO Elon Musk wrote that he was found “passed out against a Tesla Model 3, surrounded by Teslaquila bottles.”
Earlier this week, the company launched Tesla Tequila on its website.
It retails for USD $250 and comes packaged in a lightning bolt-shaped bottle mounted on a futuristic stand, which is etched with the one and only Tesla logo.
This is not a new gimmick for Tesla.
The company has already gotten people to buy flamethrowers, short shorts and surfboards. Now he’s throwing in some tequila, too.
If you’d like to pick up your very own lightning-shaped bottle, you may be out of luck, for now, as reports indicate that supplies quickly sold out — even as orders were limited to two bottles each and only made available to customers in certain U.S states.