panasonic
Panasonic Corporation is a worldwide leader in the development of diverse electronics technologies and solutions for customers in the consumer electronics, housing, automotive, and B2B businesses. The company, which celebrated its 100th anniversary in 2018, has expanded globally and now operates 591 subsidiaries and 88 associated companies worldwide, recording consolidated net sales of 7.982 trillion yen for the year ended March 31, 2018.

New Jersey — Panasonic announced an expansion of the Panasonic Residential Solar Installer program with the addition of three Premium installers. The expansion enables more homeowners access to the industry-leading Panasonic Solar Modules HIT® portfolio.

Introduced in 2016, the Panasonic Solar Premium Installer program provides exclusive benefits and business opportunities to partners who meet Panasonic’s high standard of excellence.

The program has experienced impressive growth in the last three years, now with 48 “Premium” installers and 153 “Authorized” installers.

“Demand for solar energy has grown tremendously in Florida and Maryland, and consumers want trusted installers with quality products to meet those demands,” said Mukesh Sethi, group manager, Panasonic Life Solutions Company of America. “We look forward to partnering with Unicity Solar, Solar Energy Labs, and Celestial Solar to bring cutting-edge solar technology to homeowners in their respective markets.”

In Florida, Unicity Solar and Solar Energy Labs bring residential solar solutions to Tampa Bay and Jacksonville, respectively. Unicity has a strong tradition of providing its customers with simple, affordable energy solutions and exceptional customer service. Solar Energy Labs brings more than 40 years of industry expertise to Jacksonville homeowners making the switch to solar energy. Panasonic’s mid-Atlantic expansion includes Celestial Solar out of Fredrick, Maryland, and is known for providing solar support based on its guiding principles of energy affordability, sustainability, and independence.

“Premium Installers, which proudly now includes Unicity Solar, Solar Energy Labs and Celestial Solar, can benefit from Panasonic’s industry-leading business investments, including cooperative marketing funds and access to Panasonic’s robust Installer Portal; the portal provides exclusive access to the company’s library of customizeable marketing materials and training programs, as well as communications tools designed specifically to help their businesses grow,” said Yessica Castillo, national marketing manager, Panasonic Life Solutions Company of America.

Derick Lila
Derick is a Clark University graduate—and Fulbright alumni with a Master's Degree in Environmental Science, and Policy. He has 8+ years of solar industry research, marketing, and content strategy experience.

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